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Blast Motion Named the Official Sensor Technology of the Amateur Athletic Union (AAU)

(Carlsbad, Calif., March 21, 2017) Blast Motion, an industry innovator focused on improving human performance through software services and advanced sensor-based motion capture, has been named the Official Sensor Technology of the Amateur Athletic Union (AAU). The partnership will provide AAU athletes with Blast baseball swing metrics and give coaches objective data to assist with player assessment and development.

“Baseball has always been a statistics driven sport,” said Ed Skovron, Baseball Chairman. “Yet, most young athletes have never had access to this level of swing analysis outside elite training facilities. The Blast technology is easy to use and allows AAU coaches to analyze an athlete’s performance in real-time to deliver personalized player development insights on or off the baseball field.”

Blast Baseball 360 is the official bat sensor technology of Major League Baseball®. The sensor and mobile app have been specially designed for swing analysis, helping players of all ages and skillsets, understand and improve their swings mechanics, while learning how to hit with more power and efficiency. The waterproof sensor and bat attachment slip over the knob of any standard baseball or softball bat and have been designed to capture the industry’s most accurate swing metrics.

“Blast is at the forefront of technology and the AAU is a driving force for amateur athletes, making them an ideal strategic partner,” said Jeffrey Fallis, Vice President, Sales, Blast Motion. “With a mission to improve human performance, we’re developing a new generation of young athletes with the same technology used by major league baseball teams. Our apps provide real-time feedback, allowing coaches to see immediate results.”

Blast Motion’s mobile app and patented Smart Video Capture™ technology uses a smartphone camera to capture video, while the Blast Baseball 360 app intelligently analyzes, combines, and syncs swing metrics with the video to deliver real-time, mobile video analysis. The app automatically detects a player’s swing and clips the video to create a series of video highlights. No user editing or practice interruption is required to experience this groundbreaking functionality.

About AAU
The Amateur Athletic Union was founded in 1888 to establish standards and uniformity in amateur sports. After the Amateur Sports Act of 1978, the AAU has focused its efforts into providing sports programs for all participants of all ages beginning at the grass roots level. The philosophy of "Sports for All, Forever," is shared by approx. 700,000 participants and over 150,000 volunteers. For additional information about the AAU, please visit: https://www.aausports.org/.

About Blast Motion
Based in Carlsbad, California, Blast Motion is defining the future of wearable motion capture technology. By combining the industry’s most complete performance improvement solution and real-time metrics analysis with auto-curated video highlights, Blast Motion has created a contextually rich user experience that enhances the way people capture, analyze, and improve their game. For additional information about Blast Motion, please visit: blastmotion.com

Media Contact
Patrick Gevas
Vice President
GreenRoom Social
patrick.g@greenroomsocial.com
(305) 347-1787 Ext. 303

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